![]() FTX, the cryptocurrency exchange that powers the Blockfolio app, closed the naming rights to the Miami Heat’s arena in late March. The relationship with Lawrence is part of a strategic initiative for the company. Some reports estimate that less than 10% of people in the United States own cryptocurrencies, with lack of knowledge about the space playing a large part in the hesitancy of many to invest. While the awareness of cryptocurrency is at a high, Nader says that it still hasn’t reached mass adoption. He will also utilize the app to showcase how users can buy, sell and trade cryptocurrency with no fees. ![]() Blockfolio is hoping the partnership with Lawrence will help educate those interested in crypto to become more familiar and comfortable.
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